Search Engine Optimization

The scope of the SEO Program will be customized according to the needs of the business objectives, their target audience and their competition.

 Our SEO process is divided into the following Stages:

·         Stage I Evaluation & Planning

·         Stage II On Page Optimization

·         Stage III Off Page Optimization

·         Stage IV Monitoring

 We will conduct the following activities.

Research & Analysis

·         Competitor Research and Analysis

·         Keyword Research and Analysis

·         Website Analysis

On – Page Optimization

·         Title Tag Optimization

·         META Tags Optimization

·         Image Alt Tags Optimization

·         Content Optimization

·         Implementation of H1/H2 & Bold tags to Content

·         Anchor Tag Optimization

·         Internal Link Building

Off- Page Optimization

·         Manual Directory Submission (Monthly) - 350

·         Forum Link Building (Monthly) - 25

·         Manual Search Engine Submission

·         Social Bookmarking (Monthly) - 150

·         Blog Commenting (Monthly) - 10

Search Engine Indexing

·         Verify Index Pages in Yahoo, Google, MSN

·         Sitemap Creation & Submission in Google

·         Sitemap Creation & Submission to Yahoo

·         Sitemap Creation & Submission to Bing


·         Google Analytics Installation  

Reporting & Support Structure:

 ·         Monthly Ranking Report

·         Monthly SEO Report

·         Telephone & Email Support  

Social Media Optimization

Social Media is global, real-time & dynamic. Every business has to accept the fact that customers are talking ONLINE! 

Need for Social Media Strategy

The conventional wisdom is that it easy to get on the Social Media bandwagon by opening a Facebook page, Starting a Blog or asking your CEO to start Tweeting. In reality it is however much different. A casual Social Media approach might not be successful. A sound strategy is a MUST to harness the power of Social Media with your target market segment. 

Social Media is a brand new media and early adopters are reaping the benefits. There are however certain stories of Social Media strategy gone wrong so we need to be extra careful with the strategy.

It is extremely important to understand and clearly define your objectives for a Social Media strategy and the Audience you are trying to target. Only then one can implement and measure the results.

Our strategy

Strategy Consulting assist clients in developing a strategy based on their audience and their objectives. Enable effective harnessing of Social, Mobile and Cloud Computing.

When we start working with you, we first analyze your market position, suggest effective strategies, and then finally work towards driving ROI for your business.  We will evaluate your website and upgrade it using web 2.0 techniques to integrate it with social media.

With our team of specialists, you will receive a consistently high level of service, expertise and personal commitment, all of which is anchored by our stepwise Online Marketing Process.

We will help you create blogs and publish them on appropriate sites. We can have customized tabs / applications to cross promote other Social Media Channels and also showcase your services and amenities. The brand value can be developed through these measures

Our Recommendation

We recommend the model suggested by Forrester Research Inc. to understand the Social Profile of your target audience.






Social Bookmarking (Facebook, Twitter, Google Plus etc.)


Forum Posting


Regular Updation  of Facebook


Online Events will be organized to sensitize youth


Online Press Release Writing and Distribution 


Blog Marketing